“Hublot? A different way of spelling progress”. So say those in the know about this unique Swiss watch company, where each and every moment contributes to shaping the future. It’s a dream become reality initiated and developed by Jean-Claude Biver, Hublot’ Chairman with Ricardo Guadalupe, Hublot CEO, those men responsible for turning this brand into a genuine success story – faithful to its ” Wow!” approach in the world of watchmaking. Hublot’s partnership with Ferrari emphasizes the concept of the Art of Fusion – of passion, craftsmanship, vision and innovation. If we can expect one thing of this new alliance of these two iconic brands on the long and opened road ahead, it’s the unexpected.